AI Focus Groups
Reimagining traditional focus groups through AI simulation. Instead of gathering physical participants, we leverage advanced AI agents to simulate authentic group discussions. While scientific research shows these simulations approach human-like interactions, we acknowledge they complement rather than replace traditional methods, offering a rapid and cost-effective alternative for initial market insights.
Customizable Participant Profiles
Our AI model suggests relevant participant profiles based on your research objectives, ensuring diverse perspectives and meaningful discussions. You maintain full control over the group composition - add new participants, modify existing profiles, or remove participants to create the perfect focus group for your needs.
Dynamic Group Discussions
Watch as AI participants engage in natural, flowing conversations under the guidance of a moderator. You're not just an observer - actively participate in the discussion, ask follow-up questions, or redirect the conversation to explore specific topics. The moderator ensures productive discussions while maintaining natural group dynamics, creating an environment where insights emerge organically.